ABOUT

I spent 15 years on the buyer’s side of the table. Northtrail puts that on yours.

Adil Moosa

15 years and $20bn+ of advisory work: Big 4 transaction services, investment banking, then head of M&A and senior strategy roles inside ASX20 businesses - writing the offer letters, running the diligence, pricing the findings. Qualified lawyer. Melbourne-based, serving Australia and New Zealand.

Why founder businesses. In the $2m–$50m bracket, the mismatch is at its worst: professional buyers, once-in-a-lifetime sellers, and an adviser set with nobody who’s sat on the other side. That gap is where value quietly leaves the room - and it’s fixable, with time.

How the firm runs

Solo by design: every engagement delivered by the principal. Capped by design: at most two sale processes at any time. Legal and tax readiness delivered by alliance partner firms you engage directly - no referral fees in either direction, so no one in this model is paid to send you anywhere.

What Northtrail doesn’t do

Capital raising, fractional CFO work, general strategy consulting, turnarounds. Declined, with good referrals to people who do them well.

“A buyer will find it. The only question is whether you find it first.”
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